Serve All The Images You Want On Any Device Your Users Bring - Perfectly, Without Slowdowns

No realtime server load. No visitor device slowdown or heatup. Just max speed. Seamlessly.

Your competitors aren't ready for this.

Speed is the edge you need

Honestly, Slow Websites Are So 2020

They kill conversions, your customers hate them and bounce off your site, and they make you look like an amateur.

Dear fellow business owner

I have been struggling with this website speed problem forever.

How many of following things ring a bell...

  • You are paying for expensive "managed" hosting, yet your pages slow to a crawl, especially on older mobile devices.
  • Your site looks good but loads so slowly that actual customers bounce. Often, the highest caliber ones.
  • You are optimizing images through plugins etc., but the site is still sluggish. You can feel it yourself as you browse it.
  •  Your own latest flagship cellphone gets hot as you browse your own website.
  • You find yourself constantly navigating pages on the site, hoping caching will make it feel speedier, but deep down you know your customers aren't doing that.
  • Slow site speed is simply causing your business money, because people are bouncing away without even giving your product or service or offer or content a chance.

 Sound familiar?

That was me.

For a long time. I found that there are plenty of image compression solutions out there. But most of them work real time ...

  1. On either server side (taxing your webserver, which is expensive infra, and let's face it - your host isn't exactly putting your site on Apple's M series processors, it's server grade slow per core performance boxes) which makes your website crawl.
  2. Or, on user side - which is ok when they have a modern laptop, or even a new high-end phone, but completely breaks down when you know most of your customers have slower, older devices. The site feels sluggish, it stutters on their device, and heats up their device. Pushing them from "I should maybe buy this product" headspace to "Why is my phone so slow today?" headspace. You can guess what that does to conversions.
  3. Or both. Which is the worst thing. And also the most ubiquitous.

This is why I created Press That Image. PTI, for short.

For myself.

My own sites. Because enough is enough.

Not throwing shade at any tech out there - I used literally every single one of PTI's competitors, and had varying degree of success. 

But let's face it - some of them are optimizing for pretentious webscores while making your users hate the experience, others kill your servers while trying to service users.

There are no good solutions. Or at least, there weren't.

Until PTI. 

So scroll down and see how we do things differently. Your website, your customers, and likely your own wallet will thank you for it.

Lucky Behl Founder PTI

The same image, pressed by PTI

  • 82 KB16 KB −80% Hero JPEG
  • 78 KB17 KB −78% Product shot
  • 61 KB17 KB −72% Lifestyle photo

Real reductions from PTI's WebP/AVIF pipeline — 72 to 80 percent lighter, same pixels.

Unlike Any Other Solution Out There

The PTI Difference

Now... Serve All The Images You Want - Perfectly Scaled, Blazing Fast, To Any User, On Any Device, Without Murdering Your Own Server, Or Heating Up Their Old Mobile Devices - On Every Page Of Your Site.

PERFECT Image Sizes

Serve The Perfect Size

It's not just about how large the image is, or how wide the viewport is for your user. It's not even just about what kind of DPR they have (retina? no problem). It's all handled seamlessly.

You just upload the perfect image in the largest size you can find. PTI does the rest.

PTI serves exactly the right size for the right device adjusted for layout and device resolution and ratios.

Buy Now

A crisp product photo served at the exact size for the device

PRE-CALCULATED, Pre-Computed

Don't Tax Your Server

Whether you have three concurrent visitors, or thirty thousand, images killing your server is just no longer going to be a thing.

Whatever device they're on, they see the perfect layout as you designed - and your server has almost zero extra load.

Check Our Guarantee #3 About Server Loads

A server rack sitting cool and idle under load

Older Devices Feel Super Fast

Potato Phone? OK

Look, let's not mince words here. A lot of your customers or clients with above average wealth profiles are either older, or at least less tech-inclined.

Which means they're more likely to have older devices, and not understand why it's sluggish. They'll just blame your site for slowing down and heating up their phone.

Unless you really deliver a spectacularly fluid and fast, cool experience when they visit your site.

First load or fiftieth. Your site needs to perform.

And PTI guarantees the single largest culprit in site slowdowns and user device heatups gets tackled.

Today.

Remove Friction Now - Get PTI Now

An older budget smartphone loading a site smoothly

Layout Agnostic

Columns? Grids? Spans? All Good!

Don't let the speed optimization experts lecture you on how your layouts and complications thereof are causing the slowdowns.

We are in 2026 now bro.

What are we supposed to do? Full width images everywhere? Just one stuck-up layout everywhere on site?

Designers know how to deliver good-looking layouts. True, it's not the designs that convert, it's the offer and value proposition. But there's a prettier and more accessible way of delivering your value proposition. That is why you pay the designer big bucks.

Now the speed guy tells you that your four column grid is confusing his algorithm.

I say we fade that noise.

PTI works on every layout.

If that 2000 px wide image needs to be served at 78 px wide on a cellphone with a 4x column layout, then PTI handles it. Behind the scenes.

Without you having to pull your hair out handling every edge case like a baboon from 2012.

Be Design Agnostic Like 2026 Demands.

A multi-column responsive layout of images

Builder Agnostic

Divi? Bricks? Oxygen? Your Call

I'm not your school teacher. Don't let me or anyone else lecture you about front end builder choices.

You didn't commit to building out a custom site instead of handing over your profits (and balls) to a behemoth like Amazon just to get lectured by pretentious devs on whatever their flavor of the month builder is right now - only to watch them jump ship next year.

You wanted freedom from being chained to one thing. And PTI delivers.

Use whatever CSS framework you like. Use whichever front end builder you like. We simply do not care.

PTI has one job - managing your images. Serving them in pixel perfect format to your customers.

Without tearing apart your server. Without slowing down your site. Without heating up your customers' devices. At breakneck speed.

So let's dance.

Currently we are Wordpress only, coming soon to Shopify, then Wix, then whatever everyone's on. Our philosophy is accessible tech for everyone that actually works instead of making noise and then letting you down.

Take Your Image Game to The Next Level

A rack of interchangeable spanners on a workshop pegboard

Built For Business Owners By Business Owners

Not A Techie? That's Honestly Even Better...er...

Look, I'm a little bit of a techie. Enough to understand what's not working well. What the problem is behind the scenes. And to solve the problems for myself.

But I also get it. Most of my own work is with business owners. Who don't know a whole lot about coding, optimization, tech jargon stuff. And frankly, they don't care.

If that's you, PTI is purpose built for you.

I'll be straight - if you're a tech inclined person, it can get very customizable very fast. You can customize literally everything you want, and there's a lot of features within the admin menu for you to tinker with.

But, if you're not, it's even better. Install the plugin, go through an onboarding thing in like six minutes, enter a simple code, and you're in business.

In fact, even if you are a techie, just install it with the default settings and get it going within six minutes. You can tinker later.

The defaults are pretty much next level already from everything else you've seen.

Six Minutes To Insane Speeds. Ready?

A business owner setting up the plugin in minutes

Hate Lock Ins? Me Too.

Find Something Better? Cool! Migrate Away...

I am not in the business of locking my customers into sub optimal solutions.

My business model is - if I create something, it's because a better solution does not exist elsewhere.

If something better than PTI comes along, I'll myself migrate to it alongside you. No lock ins, no pricing shenanigans.

Get You Started With Like $5 - Let's Go

An open door representing no lock-in

Love Imagery? Me too

You'll Add More Images To Your Site

Because images are fun. Duh!

But more importantly, images attract conversions. Literally meta ad playbook is just throw more creatives into the adset and let the algo go to town.

Your site is somewhat similar.

More images are just more better.

You never know which particular image tugs at the heartstrings of any particular customer. Why take a chance?

So far images were computationally expensive. Making your site slow. So you had to be very choosy. Not with PTI.

Camera photos. AI generated imagery. Model photoshoots. Lifestyle content. Product photos.

Just get it there. Only thing you now need to watch out for is overwhelming your customer. Which is like orders of magnitude better than underwhelming them with six boring product shots against a grey background. You know that's what everyone else is doing. It's ok, whatever, but it's not creating that "I need this product now" energy within your customer.

Stop Underwhelming Your Customers Now

A rich gallery of lifestyle and product imagery

Be The Proof You Want In The World

You're Gonna Need Testimonials, Right?

It's noise. But you want it. So here go some.

Don't blame me if they don't sound real. I made them up.

Not gonna ask you to provide some testimonials. Not gonna update the site with your testimonial when you inevitably, unprompted, send one in to me. Your appreciation goes into a black hole of internet obscurity. I appreciate it though.

But the thing is - you're risking $5. The upside is blazing fast site, and insanely higher conversion rates. Which means real business results.

I can do without the praise. Just keep using PTI and scaling your business. Your success is my reward. And the fee you'll pay me.

Oh, and by the way, you're not even risking $5. If your website isn't just mindblowingly fast after you install and let it work its magic overnight, you just ask for a refund and get it. No questions asked. More on that in the guarantee section below. Why separate? ChatGPT told me I need a separate guarantee section, that's why.

And why no photos on the testimonials below? Because the AI website that generates images of people that aren't real wants a fee. And I don't wanna pay it. Cool? Just imagine these people, you know others like them.

PTI is like... the best thing since sliced bread bro.
Karen Calls the Manager
I am now able to tell my boss to suck it and it's all thanks to PTI.
Bob Likes Cheetos
I'm like the Buddha of business growth and you need a fast website or else you'll be chopping wood and fetching water from a stream in a forest.
Jaden Learned directly from Pai Mei From Kill Bill.
I am embarrassed to admit it but I take PTI to bed, it's that good.
Luke Still doesn't have a girlfriend but makes money online

The Testimonials Were A Joke. The Guarantee Isn't.

Look all jokes aside, images make or break your site. At the end of the day, if your site is sluggish, your conversions suffer. That's been my problem. I was leaving money on the table, and just too tired of being pushed around by self-important techies.

So here's the guarantee, and you can take this one to the bank.

Install PTI today. And you're gonna be out $5, but risk free.

If you don't notice blazing fast performance by tomorrow, come back, and get your refund. I'm not gonna be asking you any questions. I literally have another business to run - a successful one, and I'm already using PTI to max out my conversions.

I don't even have the time to argue or check whether you're telling the truth.

And if you're busy tonight, test it next week. Or the week after. You have full 60 days to request that refund, and my default response is "absolutely". No fine print.

I am not gonna get rich off the $5 - but if you stick and use it on all your websites for a decade happily, then we're cooking.

Oh, and the image in this section? Just looks nice. Not really relevant. Unless you use your pattern matching superpowers to decide it is relevant. I threw it in there because I had it, and PTI handles the service. heh

A decorative image, served light by PTI

Questions?

Here are some I expect you to have...

What about breakpoints?

Handled automatically. Done. Don't worry. PTI's got you.

Can I bring my own CDN?

For image service? Yeah, absolutely. Anything you like.

I don't have a CDN.

No big deal. PTI has the optional PTICDN that works like a prepaid wallet. Across all your sites. Starts at $1/month.

I don't even know what CDN is.

Ah, an actual business owner on the site? Cool. So let's talk businessman to businessman. No tech jargon. Images are heavy and tax the server. You upload your images to your server once, but we distribute them to computers worldwide. So if someone visits your site from Chicago, they get the perfectly sized image from the CDN server in Chicago. And your main server just serves the lightweight text and design files. Not heavy images. It all works behind the scenes, so you don't notice anything other than the unbelievably low PTICDN bills - as low as $1/month.

Does PTICDN have global POPs? Geolocation? Permacache? Cache-warming?

Yes, yes, yes and yes. And it's all included.

What are those things?

Just more goodness that minimizes the distance between where your customer is and where the images served to him/her are located. Means even faster performance.

Is PTICDN billed separately?

Yes, check out the pricing section below. PTICDN is a separate product that you don't necessarily need in order to use the brains of PTI. But if you're a business owner and don't want to mess with custom configurations, PTICDN is as simple as a toggle and a wallet reload.

How long does the setup take?

Six minutes roughly. Default settings are good. But if you have the time and want to toggle everything, you can spend hours. Not needed at all, but you can.

What if it doesn't work with my builder or theme?

If it's Wordpress, it works. But in the rare case it doesn't, just contact me for a full refund.

What if I don't like it?

Read the guarantee section above. Just contact me within 60 days for a full refund. I don't even need to know why.

Is PTI $5/month for unlimited sites?

$5/month per site you install it on. Come on, if you love it, let me make some money on it too. $5 for each business you're scaling isn't exactly generational wealth.

Do you work with agencies?

Honestly, our prices are very low. On both products. But if you're someone representing 200+ client sites, contact me. There might be a volume discount.

Straightforward

$5. That's it.

Five dollars get you started today

We have two products here. PTI and PTICDN. 

My goal is to simplify the pricing for you. No shenanigans.

PTICDN - Serve Faster

$ 1 Monthly

Pricing is separate from PTI.

Works like a prepaid wallet. You can load as little as $10 in it. Starts from $1/month - and that's total for all your sites.

Total bill is bandwidth based. If you're spending a lot on PTICDN, that means one thing - your business is booming.

  • $1/month minimum
  • Prepaid wallet starts with $10 load
  • Simply toggle ON and load wallet, works automatically
  • Optional - Can use your own subdomain for media service
  • 100s of global POPs.
  • $2 per 10GB of images served. That's thousands of visitors on most sites.
  • Permacache default - free tier includes 5GB. Then $1 per month for each additional 5 GB

Nothing to buy here. You can enable PTICDN from your site directly when you have PTI on.

Not Gonna Use PTI?

The Math Is Brutal

If you're spending just $2 CPC (to get visitors)
And just getting 200 daily visitors (to your site)
And just 20% are bouncing due to speed (studies say 37%)
Then you're wasting $2480 each month on bounced traffic alone